Free online guide to the best time to post on Instagram, TikTok, LinkedIn, and more by timezone. Reference chart for smarter scheduling.
Primary topic: best time to post on instagram. Also covers best time to post on tiktok, social media posting times, when to post on instagram.
New York, Miami, Toronto (EST/EDT)
These windows are general benchmarks from aggregate engagement studies, not personalized to your audience. Use Postmixr analytics and your own insights to refine timing.
| Days | Suggested times | Tip |
|---|---|---|
| Tue–Thu | 11:00 AM – 1:00 PM ET | Lunch scroll peak for feed posts. |
| Mon, Fri | 7:00 – 9:00 AM ET | Commute window for Stories. |
| Sat–Sun | 10:00 AM – 12:00 PM ET | Weekend leisure browsing. |
Posting when your audience is online increases early engagement, which helps distribution on most algorithms. Select your platform and timezone region for suggested windows. Re-test quarterly, habits shift with seasons and algorithm updates.
For US Eastern audiences, Tuesday–Thursday late morning (11 AM–1 PM ET) is a common peak. Your analytics may differ, treat this as a starting point.
No. These are general benchmarks. Use Postmixr and platform insights to tune times for your audience.
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